There are a lot of different ways of investing in real estate! You can be an active investor or a passive investor, you can invest in homes, apartment buildings, land, notes, hotels, industrial, and more. There are so many options!

That's what I love about our REI Goddesses community- women are investing in many different ways, in many different locations, and you can see all of these women CRUSHING it in real estate - all shapes, sizes, ethnicities, ages, marital statuses, etc. It is SO inspiring!

You need to create a plan that will work for you. If you’re making a blueprint for a building, the blueprint will be very different if the building is going to be a 2-bedroom house or a 100-story skyscraper.

If you have the wrong plan, you’re not going to make the right investment decisions for you and your goals. This could result in you losing money or not having your money available to you when you need it.

A true Story About A Real Estate Investor Goddess

Jenny came...

"A woman is like a tea bag. You never know how strong she is until she gets into hot water."

― Eleanor Roosevelt.

March is National Women's History Month and we can't wait to celebrate all month long by sharing quotes from some of our favorite women in history! Starting with Eleanor Roosevelt!

Did you know that Eleanor not only helped draft the universal declaration of human rights, but she also received over 35 honorary degrees?? (FDR only received 31 ) She was an incredible woman in our nation's history, and one we respect very much.

Who is a woman from history who inspires you?

My husband and I decided we wanted to get into multi-family real estate investment because we wanted to be able to have some passive cash flow, build up some equity, and leave a legacy for our kids.

We started looking and asked our real estate agent to help us.

The real estate agent that had helped us get our single-family house knew nothing about investment property. Though she tried her best, she really was completely ignorant about what we needed to look for, and alas, mostly so were we.

The commercial brokers who could have helped us were not interested in speaking to "small fries" who had no real experience in multi-family investing.

We were looking for a fourplex in Los Angeles where we live, and the prices were unbelievably high. It was really hard to find a deal where (a) we could even afford it and (b) where we'd be making any money.

I was incredibly frustrated and eventually despaired that we'd ever find anything.

Then, fate stepped in, as it often does when you're...

If you've already started investing in real estate, you’re ready to dig in and break out of the comfort zone you’ve built so far in your real estate investing business. You're ready to take your investing to the next level!

What Happens When You Take Your Real Estate Investing to The Next Level?

1. Strategic Confidence:

When you wake up in the morning, you know that the time you are investing in your business has a direct impact on your forward progress towards your goals.

2. A Team That’s Been There:

You know that the plan you’re creating was built with the help of experts who are doing it themselves, who are in the game.

3. Visibility and Access:

You are not a beginner, friend! It’s time to show up and be a part of the real estate conversations that make this industry move. 

4. Space to Live:

Growing your real estate business like a goddess is not about the hustle. It requires holding space for the things that fuel you, that recharge you, that...

To be honest, it's a lot easier to attract people to you, than going after people to join your team or business. When you create a platform and put yourself out there it's kinda like you are the honey and the bees come to you. It's a lot easier to do it that way!

Instead of chasing people down. I like to put out as much value as I can and attract people to me! This is how I now get my deals and my money. Investors find me to get on my list, and brokers and other deal sponsors send me opportunities. This is not only easier, but it's also way more fun!

The active investor, sponsor, or syndicator (these terms are used interchangeably) is the person that is arranging a syndication. They bring together a group of investors to collectively purchase a property.

Typically, they will find the deal, structure it, enroll investors, arrange outside financing, and then manage the asset afterward.

A syndicator is not necessarily acting as a property manager, but they will need to manage the property manager(s) and other aspects of the deal (e.g., get insurance for the property, make sure that necessary rehabs are done, ensure taxes are done for the entities and K-1s are provided each year to investors, etc.)

If you're considering syndication, you don't have to do all of this yourself. You can partner with other syndicators and be a sponsorship team. I recommend this approach and this is how I do it myself. As a team, you split the responsibilities and the rewards.

NOTE: PRACTICE SAFE SYNDICATION.  Typically (at least in the United...

AKA: Taxes!

Did you know that the government actually encourages real estate ownership? They do so by offering tax incentives for property owners.

Buying real estate will usually increase your income, but result in lowering your tax burden. Because of depreciation and other tax deductions, it will often appear for tax purposes as though you’re running at a loss.

Even though you’re making income, you have lower taxes and no self-employment tax on rental cash flow. So more money just goes right into your pocket! That’s the beauty of real estate- it allows you to keep more of the money you make, instead of giving it to the government.

If you want to learn more about how you can get started in real estate investing, I have a Free Training I’d love to share with you!

I'm tired of seeing badass, capable goddesses waste their time and energy on things they don't need! Let me break this down for you...

You DON'T need more information!

If all you needed to become a successful real estate investor was google, podcasts, blogs, and youtube videos everyone would be successful investing.

What you DO need is context and education for effective action.

I have developed an EASY-to-follow framework to allow you to know what steps to take and what to set up to successfully invest in a way that works for you. This is included as part of my Wealthy Goddess Program!

You DON'T need supposed gurus who haven't invested in decades to "learn" from.

Real estate investing is not about theory, and it's not stagnant. Certain strategies that worked years ago or even pre-2020 will not work today.

You DO need people you can trust who are successfully investing right now.

That's why I bring in experts every month to speak to and answer questions for our Wealthy Goddess...

"The market is more important than the property."

― Ken McElroy.

They say the top three rules of real estate investing are:

1. Location
2. Location
3. Location

Where you buy is more important than what you buy! A mediocre property in a strong market is going to do well. A beautiful property in a bad market is likely to lose money.

PS. Do you want more information on this? I have a Free Live Training that gives you the 7 Factors of a Money-Making Property Market. 

Education Helps You Avoid Investing In the Wrong Things

There are two main ways to lose money in a real estate investment: invest in the wrong vehicle (for you) or invest in a bad vehicle. Both are the result of a lack of education. Without education, you will not be able to tell a good deal from a bad deal, or a good deal for you from a bad deal for you.

A while back, I had the pleasure of interviewing Barbara Huson (formerly Barbara Stanny), author of the books Secrets of Six-Figure Women, Overcoming Underearning, Sacred Success, and Rewire for Wealth (among others).

Check out that interview here: Barbara Stanny Interview 

Even though Barbara was the daughter of Richard Bloch, the “R” in H&R Block, and grew up very wealthy, she was never taught anything about money. Her father didn’t think it was a woman’s place to deal with money.

As a result of her father’s attitude, she grew up wealthy and blissfully ignorant, and married a man whom...