In school, we’re taught to approach the world (including money and investing) from a masculine paradigm. What works for men is presumed to work for everyone. But guess what? We’re not just smaller, less hairy men. We are chromosomally different. Our brains and bodies are wired differently, and these differences significantly influence how we handle money and investments. 

Today, we're exploring how embracing these differences can lead to incredible success in real estate and beyond for women.

Why Women Approach Investing Differently

For many men, investing feels like a thrilling challenge. For women, it can feel like a threat, triggering fear and hesitation. This fear can keep us from even starting, or it can push us to hand over our financial decisions to someone else. But here’s the thing: when we do step into the game, we often outperform men. We seek expert advice, take thoughtful actions, and achieve better results. The problem is, too many of us let fear hold us back.

The ...